YouTube makes it so easy to get started and share your content with a large audience. One of the main reasons YouTube manages to hold its dominant place in the industry is because of how accessible it is. It’s no secret that YouTube is a continuously growing social media platform, but there are many reasons that have contributed to its success today. And since then, it has grown beyond expectation. Since the creation of YouTube, its mission has been to provide fast and easy video access to users, and the ability to share videos frequently. Google bought YouTube in 2006 for US$1.65 billion, and now YouTube operates as one of Google’s subsidiaries. 62 percent of global consumers say they use YouTube (Statista, 2021).Ĭreated in 2005 by three former Paypal employees, YouTube has grown exponentially over the years. If the first YouTube statistic we shared didn’t get your attention, this one surely will. YouTube – The Social Media Platform With the Highest Penetration And with an even wider reach, YouTube will certainly prove to be a great platform for your digital marketing efforts. When more than two billion users are logging in every month to watch videos on YouTube, there’s a massive and active market that marketers have the potential to tap into. This YouTube user statistic can be of huge value to marketers in 2022. Considering YouTube videos can also be viewed without using Google accounts, such as via the autoplay feature in WhatsApp, YouTube’s reach is actually higher. These 2.6 billion users are defined as viewers who log into the site at least once per month. It’s ranked as the second-most popular social network, and the only platform that has more active users than YouTube is Facebook. Here are the top 10 YouTube statistics that you need to know about in 2022, in order to stay ahead of your competition.Īccording to the latest YouTube statistics, the video-sharing platform has 2.6 billion users worldwide as of 2022 (Statista, 2022).
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This amazing platform can help you grow your ecommerce business in 2022.īy the way, o ur YouTube guide here helps you build your Youtube channel from scratch, give your audience the content they want to see, AND make money from it. It went from 0 to 1 billion viewers in a decade…that’s quite a journey. Since then, YouTube has come a long, long way. The first-ever video uploaded to YouTube was on April 23rd, 2005, showing one of the founders at the zoo, unambiguously titled “me at the zoo”. Let’s just say, on YouTube, there’s something for everyone. In the millions of YouTube channels out there, you’re guaranteed to find at least a few that strike you as interesting. So whether it’s endless beauty tutorials, product reviews, gaming channels, or hours of unboxing videos - YouTube has it all. And as a result, there’s a wide range of content to choose from. YouTube makes it so easy for content creators to share their content with a large audience. The simplicity of YouTube is one of the many reasons why it has exploded in popularity over the years. It’s safe to say that YouTube is the most popular video platform out there.
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